:root{
  --purple:#923CF6; --purple-d:#7a26e0; --purple-soft:#f3eafe;
  --ink:#0c0c0c; --ink-2:#262626; --muted:#666; --line:#dde5ed;
  --card:#f4f7f9; --bg:#fff; --bg-2:#f8fafc;
  --r-lg:24px; --r-md:16px;
  --shadow:0 1px 2px rgba(16,24,40,.04),0 8px 24px rgba(16,24,40,.06);
}
*{box-sizing:border-box;margin:0;padding:0}
[hidden]{display:none!important}
html{scroll-behavior:smooth}
body{font-family:Inter,system-ui,sans-serif;color:var(--ink-2);background:var(--bg);line-height:1.55;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
h1,h2,h3{font-family:Urbanist,sans-serif;color:var(--ink);line-height:1.1;letter-spacing:-.01em}
.wrap{max-width:1180px;margin:0 auto;padding:0 20px}
section{padding:96px 0}
.center{text-align:center}
.eyebrow{display:inline-flex;align-items:center;gap:6px;font-size:13px;font-weight:500;padding:6px 12px;border:1px solid var(--line);border-radius:999px;background:#fff;box-shadow:var(--shadow)}
.eyebrow svg{width:14px;height:14px;color:var(--purple)}
.sec-title{font-size:clamp(32px,4.4vw,52px);margin:16px 0 14px}
.sec-sub{color:var(--muted);max-width:560px;margin:0 auto;font-size:17px}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;font-weight:600;font-size:15px;padding:13px 24px;border-radius:999px;transition:transform .15s,background .15s,box-shadow .15s;cursor:pointer;border:0}
.btn-primary{background:var(--purple);color:#fff;box-shadow:0 6px 20px rgba(146,60,246,.35)}
.btn-primary:hover{background:var(--purple-d);transform:translateY(-1px)}
.btn-ghost{background:#fff;color:var(--ink);border:1px solid var(--line)}
.btn-ghost:hover{border-color:#c9d4df}

/* nav */
.nav{position:sticky;top:16px;z-index:50;margin:16px auto 0;max-width:880px;padding:0 16px}
.nav-inner{display:flex;align-items:center;justify-content:space-between;gap:16px;background:rgba(255,255,255,.88);backdrop-filter:blur(12px);border:1px solid var(--line);border-radius:999px;padding:10px 10px 10px 22px;box-shadow:var(--shadow)}
.nav-logo img{height:30px;width:auto}
.nav-links{display:flex;gap:28px;font-size:15px;font-weight:500}
.nav-links a:hover{color:var(--purple)}
.nav .btn{padding:10px 20px}
.menu-btn{display:none;background:none;border:0;padding:8px;cursor:pointer}
.menu-btn svg{width:24px;height:24px}

/* hero */
.hero{padding:72px 0 0;background:radial-gradient(circle,#e4e9ef 1px,transparent 1.2px) 0 0/22px 22px;position:relative;overflow:hidden}
.hero::after{content:"";position:absolute;inset:auto 0 0 0;height:240px;background:linear-gradient(to bottom,transparent,#fff)}
.pill{display:inline-flex;align-items:center;gap:10px;padding:5px 14px 5px 5px;border-radius:999px;background:#fff;border:1px solid var(--line);font-size:14px;font-weight:500;box-shadow:var(--shadow)}
.pill b{background:var(--purple);color:#fff;font-weight:600;padding:4px 12px;border-radius:999px;font-size:13px}
.hero h1{font-size:clamp(40px,6vw,66px);margin:26px auto 20px;max-width:880px}
.hero h1 em{font-style:normal;color:var(--purple)}
.hero p.lead{font-size:18px;color:var(--muted);max-width:620px;margin:0 auto 32px}
.hero-ctas{display:flex;gap:12px;justify-content:center;flex-wrap:wrap}
.hero-note{margin-top:16px;font-size:14px;color:var(--muted)}
.phones{position:relative;z-index:1;display:flex;justify-content:center;align-items:flex-end;gap:24px;margin-top:64px;height:440px}
.phone{width:230px;border-radius:38px;padding:8px;background:#111;box-shadow:0 30px 60px rgba(16,24,40,.18)}
.phone img{border-radius:30px;width:100%}
.phone.side{width:200px;transform:translateY(60px);opacity:.95}

/* logos */
.logos{padding:40px 0 24px}
.logos p{text-align:center;color:var(--muted);font-size:15px;margin-bottom:24px}
.marquee{overflow:hidden;mask-image:linear-gradient(90deg,transparent,#000 12%,#000 88%,transparent)}
.track{display:flex;gap:64px;width:max-content;animation:scroll 30s linear infinite}
.track img{height:36px;width:auto;opacity:.75;filter:grayscale(1)}
@keyframes scroll{to{transform:translateX(-50%)}}

/* feature cards */
.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:56px}
.card{background:var(--card);border:1px solid var(--line);border-radius:var(--r-lg);padding:32px 28px;text-align:center;transition:transform .2s,box-shadow .2s}
.card:hover{transform:translateY(-3px);box-shadow:var(--shadow)}
.icon{width:52px;height:52px;border-radius:14px;background:#fff;border:1px solid var(--line);display:grid;place-items:center;margin:0 auto 18px;color:var(--purple)}
.icon svg{width:24px;height:24px}
.card h3{font-size:21px;margin-bottom:8px}
.card p{color:var(--muted);font-size:15px}

/* split */
.split{display:grid;grid-template-columns:1fr 1fr;gap:64px;align-items:center}
.split h2{font-size:clamp(32px,4vw,48px);margin-bottom:18px}
.split .sub{color:var(--muted);font-size:17px;margin-bottom:28px}
.checks{display:grid;gap:12px}
.checks li{list-style:none;display:flex;gap:12px;align-items:flex-start;background:#fff;border:1px solid var(--line);border-radius:14px;padding:14px 16px;font-weight:500}
.checks svg{flex:none;width:22px;height:22px;color:var(--purple)}
.checks span small{display:block;font-weight:400;color:var(--muted);font-size:14px;margin-top:2px}
.visual{background:var(--card);border:1px solid var(--line);border-radius:28px;padding:40px;display:flex;justify-content:center;gap:20px;overflow:hidden}
.visual .phone{width:210px}
.visual .phone:nth-child(2){transform:translateY(40px)}

/* steps */
.bg-soft{background:var(--bg-2)}
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:56px;counter-reset:s}
.step{background:#fff;border:1px solid var(--line);border-radius:var(--r-lg);padding:28px;position:relative}
.step::before{counter-increment:s;content:counter(s);font-family:Urbanist;font-weight:900;font-size:15px;width:36px;height:36px;border-radius:50%;background:var(--purple-soft);color:var(--purple);display:grid;place-items:center;margin-bottom:18px}
.step h3{font-size:21px;margin-bottom:8px}
.step p{color:var(--muted);font-size:15px}

/* audience */
.aud{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:48px}
.aud div{border:1px solid var(--line);border-radius:var(--r-md);padding:22px;background:#fff}
.aud h3{font-size:18px;margin-bottom:6px}
.aud p{font-size:14px;color:var(--muted)}

/* faq */
.faq{max-width:780px;margin:48px auto 0;display:grid;gap:12px}
details{background:var(--card);border:1px solid var(--line);border-radius:var(--r-md);padding:20px 24px}
summary{cursor:pointer;list-style:none;font-weight:600;color:var(--ink);display:flex;justify-content:space-between;gap:16px;font-size:16px}
summary::-webkit-details-marker{display:none}
summary::after{content:"+";font-size:22px;line-height:1;color:var(--purple);transition:transform .2s}
details[open] summary::after{transform:rotate(45deg)}
details p{margin-top:12px;color:var(--muted);font-size:15px}

/* footer */
footer{padding:56px 0 40px}
.foot{display:flex;justify-content:space-between;gap:32px;flex-wrap:wrap;align-items:flex-start;border-bottom:1px solid var(--line);padding-bottom:32px}
.foot img{height:30px;width:auto;margin-bottom:12px}
.foot p{color:var(--muted);font-size:14px;max-width:320px}
.stores{display:flex;gap:10px;flex-wrap:wrap;margin-top:18px}
.store{display:inline-flex;align-items:center;gap:10px;background:var(--ink);color:#fff;border-radius:12px;padding:8px 16px 8px 12px;font-size:11px;line-height:1.2;transition:transform .15s,background .15s}
.store:hover{background:#2a2a2a;transform:translateY(-1px)}
.store b{display:block;font-size:15px;font-weight:600}
.store svg{width:22px;height:22px;flex:none}
.foot-links{display:flex;gap:48px;font-size:15px}
.foot-links div{display:grid;gap:10px}
.foot-links strong{color:var(--ink);font-size:14px}
.foot-links a{color:var(--muted)}
.foot-links a:hover{color:var(--purple)}
.legal{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;padding-top:24px;color:var(--muted);font-size:14px}
.social{display:flex;gap:14px}
.social a{width:36px;height:36px;border:1px solid var(--line);border-radius:50%;display:grid;place-items:center}
.social a:hover{border-color:var(--purple);color:var(--purple)}
.social svg{width:16px;height:16px}

/* stats */
.stats{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:48px}
.stat{background:var(--card);border:1px solid var(--line);border-radius:var(--r-lg);padding:32px 28px;text-align:left}
.stat b{display:block;font-family:Urbanist,sans-serif;font-size:clamp(40px,5vw,56px);font-weight:700;color:var(--ink);line-height:1}
.stat b span{color:var(--purple)}
.stat p{color:var(--muted);margin-top:10px;font-size:15px}
.big-stat{background:#fff;border:1px solid var(--line);border-radius:28px;padding:48px 40px;text-align:center;box-shadow:var(--shadow)}
.big-stat b{display:block;font-family:Urbanist,sans-serif;font-size:clamp(72px,10vw,120px);font-weight:900;color:var(--purple);line-height:1}
.big-stat p{color:var(--ink-2);font-weight:600;font-size:18px;margin-top:8px}
.big-stat small{display:block;color:var(--muted);font-size:14px;margin-top:6px}
/* demo form */
.demo-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:56px;align-items:start}
.demo-copy h1,.demo-copy h2{font-size:clamp(32px,4vw,48px);margin:16px 0}
.demo-copy p{color:var(--muted);font-size:17px}
.demo-copy ul{margin-top:24px;display:grid;gap:10px;list-style:none}
.demo-copy li{display:flex;gap:10px;align-items:center;font-weight:500}
.demo-copy li svg{width:20px;height:20px;color:var(--purple);flex:none}
form.demo{background:var(--card);border:1px solid var(--line);border-radius:28px;padding:32px;display:grid;gap:18px}
.row2{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.field{display:grid;gap:6px}
.field label,.field legend{font-size:14px;font-weight:600;color:var(--ink)}
.field label small,.field legend small{font-weight:400;color:var(--muted)}
.field input,.field select,.field textarea{font:inherit;font-size:15px;padding:12px 14px;border:1px solid var(--line);border-radius:12px;background:#fff;color:var(--ink);width:100%}
.field textarea{min-height:90px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:2px solid var(--purple);outline-offset:1px;border-color:transparent}
fieldset.field{border:0}
.hp{position:absolute;left:-9999px}
form.demo .btn{width:100%;padding:15px}
.form-msg{font-size:14px;text-align:center;color:var(--muted)}
.form-msg.err{color:#c0262d}
.thanks{display:none;text-align:center;padding:24px 8px}
.thanks h3{font-size:28px;margin-bottom:8px}
.thanks p{color:var(--muted);margin-bottom:20px}
form.demo.done>*:not(.thanks){display:none}
form.demo.done .thanks{display:block}
@media (max-width:900px){.demo-grid{grid-template-columns:1fr;gap:32px}.stats{grid-template-columns:1fr}}
@media (max-width:600px){.row2{grid-template-columns:1fr}form.demo{padding:22px 18px}.big-stat{padding:36px 20px}}

/* ---- motion (mirrors myseo.app's Framer effects) ---- */
:root{--spring:cubic-bezier(.34,1.45,.64,1);--ease:cubic-bezier(.22,1,.36,1)}
.js [data-anim]{opacity:0;transition:opacity .7s var(--ease),transform .9s var(--spring),filter .7s var(--ease);transition-delay:calc(var(--i,0)*90ms);will-change:transform,opacity}
.js [data-anim=up]{transform:translateY(28px);filter:blur(6px)}
.js [data-anim=pop]{transform:translateY(100px) scale(.8)}
.js [data-anim=zoom]{transform:scale(.6)}
.js [data-anim=left]{transform:translateX(-40px)}
.js [data-anim=fade]{transform:none}
.js [data-anim].in{opacity:1;transform:none;filter:none}
/* hero entrance on load */
@keyframes popIn{from{opacity:0;transform:scale(.7)}to{opacity:1;transform:none}}
@keyframes riseIn{from{opacity:0;transform:translateY(24px);filter:blur(8px)}to{opacity:1;transform:none;filter:none}}
@keyframes growIn{from{opacity:0;transform:translateY(30px) scale(.5)}to{opacity:1;transform:none}}
.hero .pill{animation:popIn .8s var(--spring) .1s both}
.hero h1{animation:riseIn .9s var(--ease) .25s both}
.hero .lead{animation:riseIn .9s var(--ease) .4s both}
.hero .hero-ctas{animation:growIn .9s var(--spring) .55s both}
.hero .hero-note{animation:riseIn .8s var(--ease) .7s both}
.phones .phone{animation:growIn 1.1s var(--spring) both}
.phones .phone:nth-child(2){animation-delay:.75s}
.phones .phone.side:first-child{animation-delay:.95s}
.phones .phone.side:last-child{animation-delay:1.05s}
.phones .p-inner{transition:transform .1s linear;will-change:transform}
.visual .phone{transition:transform .1s linear}
.nav-inner{transition:padding .3s var(--ease),box-shadow .3s,background .3s}
.nav.scrolled .nav-inner{padding-top:6px;padding-bottom:6px;box-shadow:0 10px 30px rgba(16,24,40,.12);background:rgba(255,255,255,.95)}
.progress{position:fixed;top:0;left:0;height:3px;width:100%;background:var(--purple);transform-origin:0 50%;transform:scaleX(0);z-index:60}
@media (prefers-reduced-motion:reduce){
  .js [data-anim]{opacity:1;transform:none;filter:none;transition:none}
  .hero *,.phones .phone{animation:none!important}
  .track{animation:none}html{scroll-behavior:auto}
}

@media (max-width:900px){
  .nav-links{display:none}
  .nav-links.open{display:flex;flex-direction:column;position:absolute;top:70px;left:16px;right:16px;background:#fff;border:1px solid var(--line);border-radius:20px;padding:20px;box-shadow:var(--shadow);gap:16px}
  .menu-btn{display:block}
  .nav .btn{display:none}
  .grid3,.steps{grid-template-columns:1fr 1fr}
  .aud{grid-template-columns:1fr 1fr}
  .split{grid-template-columns:1fr;gap:40px}
  .phone.side{display:none}
  section{padding:72px 0}
}
@media (max-width:600px){
  .wrap{padding:0 16px}
  .grid3,.steps,.aud{grid-template-columns:1fr}
  .phones{height:360px}
  .phone{width:200px}
  .visual{padding:24px 12px}
  .visual .phone{width:150px;border-radius:28px;padding:6px}
  .visual .phone img{border-radius:22px}
  .foot-links{gap:32px}
}

/* ---------- multi-page additions ---------- */
.nav-links{align-items:center}
.nav-mobile-cta{display:none}
.dd{position:relative}
.dd-btn{font:inherit;font-weight:500;font-size:15px;background:none;border:0;cursor:pointer;display:inline-flex;align-items:center;gap:4px;color:inherit;padding:0}
.dd-btn svg{width:16px;height:16px;transition:transform .2s}
.dd-btn:hover{color:var(--purple)}
.dd.open .dd-btn svg{transform:rotate(180deg)}
.dd-menu{position:absolute;top:calc(100% + 22px);left:50%;width:min(880px,94vw);transform:translate(-50%,8px);opacity:0;visibility:hidden;background:#fff;border:1px solid var(--line);border-radius:20px;box-shadow:0 20px 50px rgba(16,24,40,.14);padding:12px;display:grid;grid-template-columns:repeat(3,1fr);gap:4px;transition:opacity .2s,transform .2s var(--ease),visibility .2s}
.dd-menu::before{content:"";position:absolute;inset:-24px 0 auto;height:24px}
.dd.open .dd-menu,.dd:hover .dd-menu,.dd:focus-within .dd-menu{opacity:1;visibility:visible;transform:translate(-50%,0)}
.dd-menu a{display:flex;gap:12px;align-items:flex-start;padding:12px;border-radius:14px;transition:background .15s}
.dd-menu a:hover{background:var(--card);color:inherit}
.dd-menu b{display:block;font-size:14px;color:var(--ink)}
.dd-menu small{display:block;font-size:13px;color:var(--muted);line-height:1.4;margin-top:2px}
.dd-ic{flex:none;width:36px;height:36px;border-radius:10px;background:var(--purple-soft);color:var(--purple);display:grid;place-items:center}
.dd-ic svg{width:18px;height:18px}
.dd-menu .dd-all{grid-column:1/-1;justify-content:center;align-items:center;font-weight:600;font-size:14px;color:var(--purple);border-top:1px solid var(--line);border-radius:0 0 12px 12px;margin-top:4px}
.dd-all svg{width:16px;height:16px}

.card-link{display:block;text-align:center}
.card .more{display:inline-flex;align-items:center;gap:6px;margin-top:16px;font-weight:600;font-size:14px;color:var(--purple)}
.card .more svg{width:16px;height:16px;transition:transform .2s}
.card-link:hover .more svg{transform:translateX(4px)}

.page-hero{padding:56px 0 72px}
.page-hero::after{height:120px}
.crumbs{font-size:14px;color:var(--muted);margin-bottom:22px;display:flex;gap:8px;flex-wrap:wrap;justify-content:inherit}
.center .crumbs{justify-content:center}
.crumbs a:hover{color:var(--purple)}
.fhero{text-align:left}
.fhero-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:56px;align-items:center;position:relative;z-index:1}
.fhero h1{margin:22px 0 18px;font-size:clamp(38px,5vw,58px)}
.fhero .lead{margin:0 0 30px}
.fhero .hero-ctas{justify-content:flex-start}
.pill b svg{width:14px;height:14px;display:block}
.pill b{display:inline-grid;place-items:center;padding:6px 8px}
.sec-sub.wide{max-width:720px}

/* UI mock-ups on feature pages */
.mock-stage{background:var(--card);border:1px solid var(--line);border-radius:28px;padding:36px;display:grid;place-items:center;animation:growIn 1s var(--spring) .5s both}
.mock{background:#fff;border:1px solid var(--line);border-radius:20px;box-shadow:0 24px 50px rgba(16,24,40,.12);padding:18px;width:100%;max-width:380px;font-size:14px}
.m-head{display:flex;align-items:center;gap:8px;font-weight:600;color:var(--ink);font-size:13px;padding-bottom:12px;border-bottom:1px solid var(--line);margin-bottom:12px}
.m-dot{width:8px;height:8px;border-radius:50%;background:var(--purple)}
.m-dot.live{background:#e5484d;box-shadow:0 0 0 4px rgba(229,72,77,.18);animation:pulse 1.6s infinite}
@keyframes pulse{50%{box-shadow:0 0 0 7px rgba(229,72,77,.05)}}
.m-sub{font-size:12px;color:var(--muted);margin:12px 0 6px;font-weight:500}
.m-chip{display:inline-flex;align-items:center;gap:4px;font-size:12px;font-weight:600;padding:4px 10px;border-radius:999px;margin-top:8px}
.m-chip svg{width:13px;height:13px}
.ok{color:#14804a}
.m-chip.ok{background:#e6f6ed}
.m-ticket{display:flex;gap:14px;align-items:center;background:var(--bg-2);border:1px dashed var(--line);border-radius:14px;padding:12px}
.m-ticket b{display:block;color:var(--ink)}
.m-ticket small{display:block;color:var(--muted);font-size:12px}
.qr{width:92px;height:92px;flex:none;border-radius:6px}
.m-list,.m-mail,.m-agenda,.m-qa,.m-bars{list-style:none;display:grid;gap:8px}
.m-list li{display:flex;justify-content:space-between;padding:8px 10px;background:var(--bg-2);border-radius:10px}
.m-list em,.m-mail em{font-style:normal;font-size:12px;font-weight:600;color:var(--muted)}
.m-list em.ok,.m-mail em.ok{color:#14804a}
.m-mail li{display:flex;gap:10px;align-items:center;padding:10px;border:1px solid var(--line);border-radius:12px}
.m-mail li div{flex:1;min-width:0}
.m-mail b{display:block;color:var(--ink);font-size:14px}
.m-mail small{color:var(--muted);font-size:12px}
.m-mail i{width:10px;height:10px;border-radius:50%;flex:none}
.m-mail i.pre{background:var(--purple)}.m-mail i.post{background:#3b82f6}.m-mail i.next{background:#f59e0b}
.m-lock{background:linear-gradient(160deg,#2b1257,#923CF6);border:0;color:#fff;padding:22px 16px}
.m-time{font-family:Urbanist;font-weight:700;font-size:48px;text-align:center;margin-bottom:14px;color:#fff}
.m-notif{display:flex;gap:10px;background:rgba(255,255,255,.88);color:var(--ink-2);border-radius:16px;padding:12px;margin-top:8px;backdrop-filter:blur(8px)}
.m-notif.dim{opacity:.7}
.m-notif b{font-size:12px;color:var(--muted);font-weight:600}
.m-notif p{font-size:14px;color:var(--ink);line-height:1.4;margin-top:2px}
.m-app{width:32px;height:32px;border-radius:9px;flex:none;background:var(--purple) url(/assets/favicon.png) center/70% no-repeat}
.m-toggle{margin-left:auto;display:inline-flex;background:var(--card);border-radius:999px;padding:3px;font-size:12px}
.m-toggle b,.m-toggle span{padding:3px 10px;border-radius:999px}
.m-toggle b{background:#fff;box-shadow:var(--shadow);color:var(--ink)}
.m-toggle span{color:var(--muted);font-weight:500}
.m-agenda li{display:flex;gap:12px;padding:10px;border-radius:12px;border:1px solid var(--line)}
.m-agenda time{font-weight:700;color:var(--ink);font-size:13px;min-width:44px}
.m-agenda b{display:block;color:var(--ink);font-size:14px}
.m-agenda small{color:var(--muted);font-size:12px;display:inline-flex;align-items:center;gap:4px}
.m-agenda small svg{width:12px;height:12px}
.m-agenda em{font-style:normal;color:var(--purple);font-weight:600}
.m-agenda li.live{border-color:var(--purple);background:var(--purple-soft)}
.m-agenda li.vip{opacity:.55;background:repeating-linear-gradient(-45deg,#fff 0 8px,var(--bg-2) 8px 16px)}
.m-qa li{padding:10px 12px;border:1px solid var(--line);border-radius:12px}
.m-qa b{display:block;color:var(--ink);font-size:14px;font-weight:500;line-height:1.4}
.m-qa small{color:var(--muted);font-size:12px}
.m-input{display:flex;justify-content:space-between;align-items:center;margin-top:12px;border:1px solid var(--line);border-radius:999px;padding:6px 6px 6px 14px;color:var(--muted);font-size:13px}
.m-input span{background:var(--purple);color:#fff;border-radius:999px;padding:6px 14px;font-weight:600}
.m-bars li{display:grid;grid-template-columns:120px 1fr;gap:10px;align-items:center;font-size:13px;color:var(--ink-2)}
.m-bars div{height:12px;background:var(--bg-2);border-radius:999px;overflow:hidden}
.m-bars i{display:block;height:100%;width:var(--w);background:linear-gradient(90deg,#b98af9,var(--purple));border-radius:999px;transform-origin:left;animation:bar 1.4s var(--ease) .9s both}
@keyframes bar{from{transform:scaleX(0)}}

.points{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.point{display:flex;gap:16px;background:var(--card);border:1px solid var(--line);border-radius:var(--r-lg);padding:28px}
.point>svg{width:26px;height:26px;color:var(--purple);flex:none;margin-top:2px}
.point h3{font-size:20px;margin-bottom:6px}
.point p{color:var(--muted);font-size:15px}

.cta-wrap{padding-top:0}
.cta-band{background:var(--purple);border-radius:32px;color:#fff;padding:72px 32px;text-align:center;position:relative;overflow:hidden}
.cta-band::before{content:"";position:absolute;inset:0;background:radial-gradient(circle,rgba(255,255,255,.14) 1px,transparent 1.2px) 0 0/22px 22px}
.cta-band>*{position:relative}
.cta-band h2{color:#fff;font-size:clamp(30px,4.2vw,48px);max-width:720px;margin:0 auto 14px}
.cta-band p{opacity:.9;max-width:560px;margin:0 auto 30px;font-size:17px}
.btn-white{background:#fff;color:var(--purple)}
.btn-white:hover{transform:translateY(-1px)}
.btn-line{background:transparent;color:#fff;border:1px solid rgba(255,255,255,.5)}
.btn-line:hover{border-color:#fff}
.demo-solo{padding-top:64px}

@media (max-width:900px){
  .nav-links.open{max-height:calc(100vh - 110px);overflow:auto;align-items:stretch}
  .nav-links.open .dd-btn{width:100%;justify-content:space-between;font-size:15px}
  .dd-menu{position:static;transform:none;width:100%;box-shadow:none;border:0;padding:4px 0 0;grid-template-columns:1fr;display:none;opacity:1;visibility:visible}
  .dd.open .dd-menu{display:grid;transform:none}
  .dd:hover .dd-menu{transform:none}
  .dd-menu small{display:none}
  .dd-menu a{padding:8px;align-items:center}
  .nav-mobile-cta{display:block;background:var(--purple);color:#fff!important;text-align:center;padding:12px;border-radius:999px;font-weight:600}
  .fhero-grid{grid-template-columns:1fr;gap:40px}
  .points{grid-template-columns:1fr}
}
@media (max-width:600px){
  .page-hero{padding:28px 0 48px}
  .mock-stage{padding:20px 12px;border-radius:22px}
  .m-bars li{grid-template-columns:96px 1fr}
  .cta-band{padding:56px 20px;border-radius:24px}
  .demo-solo{padding-top:32px}
}
@media (prefers-reduced-motion:reduce){.mock-stage,.m-bars i,.m-dot.live{animation:none}}
/* seven features: centre the odd card on the last row */
.grid3>.card-link:last-child:nth-child(3n+1){grid-column:2}
@media (max-width:900px){.grid3>.card-link:last-child:nth-child(3n+1){grid-column:auto}.grid3>.card-link:last-child:nth-child(odd){grid-column:1/-1;max-width:calc(50% - 10px);justify-self:center;width:100%}}
@media (max-width:600px){.grid3>.card-link:last-child:nth-child(odd){max-width:none}}
.fhero .triple{font-size:18px;color:var(--ink);font-weight:500;border-left:3px solid var(--purple);padding:2px 0 2px 14px;margin:0 0 14px;max-width:560px;animation:riseIn .9s var(--ease) .35s both}
.fhero .triple strong{color:var(--purple)}
.m-agenda li .m-join{margin-left:auto;align-self:center;font-size:12px;font-weight:600;color:var(--purple);border:1px solid var(--purple);border-radius:999px;padding:4px 12px}
.m-agenda li .m-join.on{background:var(--purple);color:#fff}
.m-chat{display:grid;gap:8px}
.m-chat p{max-width:80%;padding:9px 12px;border-radius:14px;font-size:14px;line-height:1.4}
.m-chat .them{background:var(--card);color:var(--ink);border-bottom-left-radius:4px}
.m-chat .me{background:var(--purple);color:#fff;justify-self:end;border-bottom-right-radius:4px}
.m-board{list-style:none;display:grid;gap:6px}
.m-board li{display:flex;align-items:center;gap:12px;padding:9px 12px;border:1px solid var(--line);border-radius:12px}
.m-board span{width:24px;height:24px;border-radius:50%;background:var(--card);display:grid;place-items:center;font-size:12px;font-weight:700;color:var(--ink);flex:none}
.m-board b{flex:1;color:var(--ink);font-size:14px}
.m-board em{font-style:normal;font-weight:600;font-size:13px;color:var(--muted)}
.m-board li.top span{background:#fde68a;color:#7a4b00}
.m-board li.you{border-color:var(--purple);background:var(--purple-soft)}
.m-board li.you em{color:var(--purple)}
.m-prize{background:#fff7e0;border:1px solid #fde68a;color:#7a4b00;border-radius:12px;padding:8px 12px;font-size:13px;font-weight:600;margin-bottom:10px}

.dd-menu.dd-sm{width:min(620px,94vw);grid-template-columns:1fr 1fr}
.aud-links{display:flex;flex-wrap:wrap;gap:10px;justify-content:center;margin-top:20px}
.aud-links a{display:inline-flex;align-items:center;gap:6px;padding:8px 16px;border:1px solid var(--line);border-radius:999px;background:#fff;font-weight:600;font-size:14px;color:var(--ink);transition:border-color .15s,color .15s}
.aud-links a:hover{border-color:var(--purple);color:var(--purple)}
.aud-links svg{width:14px;height:14px}
@media (max-width:900px){.dd-menu.dd-sm{width:100%;grid-template-columns:1fr}}

.sec-sub a{color:var(--purple);font-weight:600;text-decoration:underline;text-underline-offset:3px}

/* ---------- footer layout (columns stay their natural height) ---------- */
footer{padding:64px 0 32px}
.foot{display:grid;grid-template-columns:minmax(240px,1fr) 2.4fr;gap:56px;align-items:start}
.foot p{max-width:300px}
.foot-links{display:grid;grid-template-columns:1.7fr 1fr 1fr;gap:32px;align-items:start;font-size:14px}
.foot-links div{display:flex;flex-direction:column;align-items:flex-start;gap:10px}
.foot-links .f-feat{display:grid;grid-template-columns:1fr 1fr;column-gap:24px;row-gap:10px;align-content:start}
.foot-links .f-feat strong{grid-column:1/-1}
.foot-links strong{font-size:13px;text-transform:uppercase;letter-spacing:.06em;margin-bottom:4px}
.foot-links a{line-height:1.35}
@media (max-width:900px){
  .foot{grid-template-columns:1fr;gap:40px}
}
@media (max-width:600px){
  footer{padding:48px 0 28px}
  .foot-links{grid-template-columns:1fr 1fr;gap:32px 24px}
  .foot-links .f-feat{grid-column:1/-1}
  .legal{align-items:center}
}
@media (min-width:901px){
  .foot-links{grid-template-columns:auto auto auto;justify-content:space-between}
  .foot-links a{white-space:nowrap}
  .foot-links .f-feat{column-gap:32px}
}

/* month picker */
.mp{position:relative}
.mp-btn{width:100%;display:flex;align-items:center;justify-content:space-between;gap:10px;font:inherit;font-size:15px;padding:12px 14px;border:1px solid var(--line);border-radius:12px;background:#fff;color:var(--ink);cursor:pointer;text-align:left}
.mp-btn svg{width:18px;height:18px;color:var(--purple);flex:none}
.mp-btn:focus-visible,.mp-btn[aria-expanded=true]{outline:2px solid var(--purple);outline-offset:1px;border-color:transparent}
.mp-ph{color:#8a94a3}
.mp-pop{position:absolute;z-index:30;top:calc(100% + 8px);left:0;width:100%;min-width:260px;background:#fff;border:1px solid var(--line);border-radius:18px;box-shadow:0 20px 50px rgba(16,24,40,.16);padding:14px;animation:mpIn .18s var(--ease)}
.mp-pop[hidden]{display:none}
@keyframes mpIn{from{opacity:0;transform:translateY(-6px)}}
.mp-head{display:flex;align-items:center;justify-content:space-between;margin-bottom:10px}
.mp-head b{font-family:Urbanist,sans-serif;font-size:18px;color:var(--ink)}
.mp-nav{width:34px;height:34px;border-radius:50%;border:1px solid var(--line);background:#fff;font-size:20px;line-height:1;color:var(--ink);cursor:pointer}
.mp-nav:hover:not(:disabled){border-color:var(--purple);color:var(--purple)}
.mp-nav:disabled{opacity:.3;cursor:default}
.mp-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:6px}
.mp-grid button{font:inherit;font-size:14px;font-weight:500;padding:10px 0;border-radius:10px;border:1px solid transparent;background:var(--card);color:var(--ink);cursor:pointer;transition:background .15s,border-color .15s}
.mp-grid button:hover:not(:disabled){border-color:var(--purple);background:var(--purple-soft)}
.mp-grid button.on{background:var(--purple);color:#fff}
.mp-grid button:disabled{opacity:.35;cursor:default}
.mp-skip{margin-top:10px;width:100%;font:inherit;font-size:14px;font-weight:600;color:var(--purple);background:none;border:0;padding:8px;border-radius:10px;cursor:pointer}
.mp-skip:hover{background:var(--purple-soft)}

/* ---------- conference directory ---------- */
.updated{display:inline-flex;align-items:center;justify-content:center;flex-wrap:wrap;gap:4px 8px;margin-top:4px;font-size:14px;color:var(--muted)}
.updated svg{width:16px;height:16px;color:var(--purple)}
.org-banner{display:flex;align-items:center;justify-content:space-between;gap:20px;background:var(--purple-soft);border:1px solid #e2cffd;border-radius:20px;padding:18px 22px;margin:8px 0 0;font-size:15px;color:var(--ink-2)}
.org-banner b{color:var(--ink)}
.org-banner .btn{flex:none;padding:11px 22px}
.dir{padding-top:40px}
.dir-filter{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:24px}
.dir-filter button{font:inherit;font-size:14px;font-weight:600;padding:8px 16px;border-radius:999px;border:1px solid var(--line);background:#fff;color:var(--ink);cursor:pointer}
.dir-filter button.on{background:var(--ink);border-color:var(--ink);color:#fff}
.dir-table-wrap{overflow-x:auto;border:1px solid var(--line);border-radius:18px;margin-bottom:40px}
.dir-table{width:100%;border-collapse:collapse;font-size:14px;min-width:560px}
.dir-table caption{text-align:left;font-weight:700;color:var(--ink);padding:16px 18px 6px;font-family:Urbanist,sans-serif;font-size:18px}
.dir-table th{text-align:left;font-size:12px;text-transform:uppercase;letter-spacing:.05em;color:var(--muted);padding:10px 18px;border-bottom:1px solid var(--line)}
.dir-table td{padding:12px 18px;border-bottom:1px solid #eef2f6;color:var(--ink-2)}
.dir-table tr:last-child td{border-bottom:0}
.dir-table td a{color:var(--ink);font-weight:600}
.dir-table td a:hover{color:var(--purple)}
.conf-list{display:grid;gap:18px}
.conf{background:#fff;border:1px solid var(--line);border-radius:22px;padding:26px;scroll-margin-top:110px;transition:box-shadow .2s,border-color .2s}
.conf:hover{box-shadow:var(--shadow);border-color:#d3dce6}
.conf-top{display:flex;justify-content:space-between;gap:16px}
.conf h3{font-size:24px;margin-bottom:6px}
.conf-own{display:inline-block;vertical-align:middle;font-family:Inter,sans-serif;font-size:11px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;background:var(--purple-soft);color:var(--purple);padding:4px 10px;border-radius:999px;margin-left:6px}
.conf-focus{color:var(--muted);font-size:15px;max-width:720px}
.conf-num{font-family:Urbanist,sans-serif;font-weight:900;font-size:28px;color:#e4e9ef;line-height:1}
.conf-meta{list-style:none;display:flex;flex-wrap:wrap;gap:10px 24px;margin:16px 0 0;font-size:14px;color:var(--ink-2)}
.conf-meta li{display:flex;align-items:center;gap:8px}
.conf-meta svg{width:16px;height:16px;color:var(--purple);flex:none}
.conf-meta em{color:var(--muted);font-style:normal}
.conf-note{margin-top:14px;background:var(--card);border-radius:12px;padding:12px 14px;font-size:14px;color:var(--ink-2)}
.conf-foot{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:12px;margin-top:18px;padding-top:16px;border-top:1px solid #eef2f6;font-size:14px;font-weight:600}
.conf-site{display:inline-flex;align-items:center;gap:6px;color:var(--ink)}
.conf-site svg{width:14px;height:14px}
.conf-site:hover{color:var(--purple)}
.conf-org{display:inline-flex;align-items:center;gap:6px;color:var(--purple)}
.conf-org svg{width:14px;height:14px;transition:transform .2s}
.conf-org:hover svg{transform:translateX(3px)}
.conf-cta{display:flex;align-items:center;justify-content:space-between;gap:32px;background:var(--purple);color:#fff;border-radius:24px;padding:32px;position:relative;overflow:hidden}
.conf-cta::before{content:"";position:absolute;inset:0;background:radial-gradient(circle,rgba(255,255,255,.14) 1px,transparent 1.2px) 0 0/22px 22px}
.conf-cta>*{position:relative}
.conf-cta .eyebrow{background:rgba(255,255,255,.15);border-color:rgba(255,255,255,.3);color:#fff;box-shadow:none}
.conf-cta .eyebrow svg{color:#fff}
.conf-cta h3{color:#fff;font-size:28px;margin:12px 0 8px}
.conf-cta p{opacity:.9;max-width:520px}
.conf-cta ul{list-style:none;display:grid;gap:6px;margin-top:14px;font-weight:500;font-size:15px}
.conf-cta li{display:flex;gap:8px;align-items:center}
.conf-cta li svg{width:18px;height:18px;flex:none}
.conf-cta-btns{display:flex;flex-direction:column;gap:10px;flex:none}
.run-guide{list-style:none;display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:48px}
.run-guide li{display:flex;gap:14px;background:#fff;border:1px solid var(--line);border-radius:20px;padding:22px}
.rg-n{flex:none;width:34px;height:34px;border-radius:50%;background:var(--purple-soft);color:var(--purple);font-family:Urbanist,sans-serif;font-weight:900;display:grid;place-items:center}
.run-guide h3{font-size:18px;margin-bottom:6px}
.run-guide p{font-size:14px;color:var(--muted)}
.run-guide a{display:inline-flex;align-items:center;gap:4px;color:var(--purple);font-weight:600;white-space:nowrap}
.run-guide a svg{width:13px;height:13px}
.card-soon{opacity:.6}
.sticky-cta{position:fixed;left:12px;right:12px;bottom:12px;z-index:40;display:flex;align-items:center;gap:12px;background:var(--ink);color:#fff;border-radius:16px;padding:10px 10px 10px 16px;box-shadow:0 12px 30px rgba(0,0,0,.25);font-size:14px;animation:mpIn .25s var(--ease)}
.sticky-cta[hidden]{display:none}
.sticky-cta span{flex:1}
.sticky-cta a{display:inline-flex;align-items:center;gap:6px;background:var(--purple);color:#fff;font-weight:600;padding:9px 14px;border-radius:10px}
.sticky-cta a svg{width:14px;height:14px}
.sticky-cta button{background:none;border:0;color:#9aa4b2;font-size:22px;line-height:1;padding:4px 6px;cursor:pointer}
@media (min-width:901px){.sticky-cta{left:auto;right:24px;bottom:24px;max-width:360px}}
@media (max-width:900px){.run-guide{grid-template-columns:1fr 1fr}.conf-cta{flex-direction:column;align-items:flex-start}.conf-cta-btns{flex-direction:row;flex-wrap:wrap}}
@media (max-width:600px){.org-banner{flex-direction:column;align-items:flex-start}.run-guide{grid-template-columns:1fr}.conf{padding:20px}.conf h3{font-size:21px}.conf-cta{padding:26px 20px}}

/* page closing paragraph (who mySEO is / what it does / who it serves, written per page) */
.endgram{padding:40px 0 0;border-top:1px solid var(--line)}
.endgram p{max-width:760px;margin:0 auto;text-align:center;font-size:15px;line-height:1.7;color:var(--muted)}
.endgram strong{color:var(--ink)}

/* directory: ranking sections */
.dir-wrap{max-width:980px}
.dir-summary{background:#fff;border:1px solid var(--line);border-radius:20px;padding:22px 24px;font-size:16px;line-height:1.7;color:var(--ink-2);box-shadow:var(--shadow)}
.dir-summary p+p{margin-top:10px}
.dir-summary a{color:var(--purple);font-weight:600}
.dir-wrap .org-banner{margin-top:20px}
.dir-toc{display:flex;flex-wrap:wrap;gap:8px;align-items:center;margin:28px 0 8px;font-size:14px}
.dir-toc b{color:var(--ink);margin-right:6px}
.dir-toc a{padding:6px 12px;border:1px solid var(--line);border-radius:999px;background:#fff;color:var(--ink-2)}
.dir-toc a:hover{border-color:var(--purple);color:var(--purple)}
.dir-sec{padding:44px 0 0;scroll-margin-top:100px}
.dir-sec>h2,.dir-region>h2{font-size:clamp(26px,3.2vw,34px);margin-bottom:10px}
.dir-sec>p{color:var(--muted);margin-bottom:18px}
.picks{list-style:none;display:grid;grid-template-columns:1fr 1fr;gap:10px}
.picks li{display:grid;gap:2px;background:#fff;border:1px solid var(--line);border-radius:14px;padding:14px 16px}
.pick-label{font-size:12px;font-weight:700;letter-spacing:.05em;text-transform:uppercase;color:var(--purple)}
.picks a{font-weight:700;color:var(--ink);font-size:16px}
.picks a:hover{color:var(--purple)}
.pick-why{font-size:14px;color:var(--muted)}
.dir-sec .dir-table-wrap{margin-bottom:0}
.cal{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.cal-month{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:16px}
.cal-month h3{font-size:17px;margin-bottom:8px}
.cal-month ul{list-style:none;display:grid;gap:8px}
.cal-month li{display:grid;font-size:14px}
.cal-month a{font-weight:600;color:var(--ink)}
.cal-month a:hover{color:var(--purple)}
.cal-month li span{color:var(--muted);font-size:13px}
.cal-tbc{margin-top:14px;font-size:14px;color:var(--muted)}
.cal-tbc a{color:var(--purple);font-weight:600}
.dir-region{padding-top:52px;scroll-margin-top:100px}
.dir-region-intro{color:var(--muted);margin-bottom:20px;max-width:760px}
.dir-region+.conf-cta{margin-top:40px}
.conf-tags{display:flex;flex-wrap:wrap;gap:6px;margin:4px 0 8px}
.conf-tags span{font-size:12px;font-weight:600;color:var(--purple);background:var(--purple-soft);padding:3px 10px;border-radius:999px}
.budget-list{list-style:none;display:grid;gap:8px}
.budget-list li{display:flex;justify-content:space-between;gap:12px;flex-wrap:wrap;background:#fff;border:1px solid var(--line);border-radius:12px;padding:12px 16px;font-size:15px}
.budget-list a{font-weight:700;color:var(--ink)}
.budget-list span{color:var(--muted)}
.advice{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.advice div{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:18px}
.advice h3{font-size:17px;margin-bottom:6px}
.advice p{font-size:14px;color:var(--muted)}
.method{padding-bottom:56px}
.method p{color:var(--ink-2)!important}
.method h3{font-size:18px;margin:20px 0 8px}
.method ul{display:grid;gap:6px;padding-left:18px;color:var(--muted);font-size:14px}
@media (max-width:900px){.cal{grid-template-columns:1fr 1fr}}
@media (max-width:600px){.picks,.advice,.cal{grid-template-columns:1fr}.dir-summary{padding:18px}}

/* directory: "our pick" spotlight */
.spotlight{margin-top:36px;background:linear-gradient(160deg,#faf6ff,#fff);border:2px solid var(--purple);border-radius:26px;padding:30px 30px 26px}
.spot-badge{display:inline-block;background:var(--purple);color:#fff;font-size:12px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;padding:6px 12px;border-radius:999px;margin-bottom:12px}
.spot-lead{color:var(--ink-2)!important;font-size:16px;line-height:1.7}
.spot-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin-top:18px}
.spot-grid div{background:#fff;border:1px solid var(--line);border-radius:14px;padding:14px}
.spot-grid h3{font-size:16px;margin-bottom:4px}
.spot-grid p{font-size:14px;color:var(--muted)}
.spot-quotes{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin-top:14px}
.spot-quotes blockquote{background:var(--purple-soft);border-radius:14px;padding:14px 16px}
.spot-quotes p{font-weight:600;color:var(--ink);font-size:15px;line-height:1.5}
.spot-quotes cite{display:block;margin-top:6px;font-style:normal;font-size:12px;color:var(--muted)}
.spot-foot{display:flex;flex-wrap:wrap;align-items:center;gap:14px 20px;margin-top:20px}
.spot-foot span{font-size:12px;color:var(--muted);flex:1;min-width:240px}
@media (max-width:900px){.spot-grid,.spot-quotes{grid-template-columns:1fr 1fr}}
@media (max-width:600px){.spotlight{padding:22px 18px}.spot-grid,.spot-quotes{grid-template-columns:1fr}}
.conf-runs{display:inline-block;vertical-align:middle;font-family:Inter,sans-serif;font-size:11px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;background:var(--purple);color:#fff;padding:4px 10px;border-radius:999px;margin-left:6px}
.conf-runs.sm{font-size:10px;padding:2px 7px;margin-left:4px;letter-spacing:.02em}
.runs-on{background:var(--purple-soft);border:1px solid #e2cffd;border-radius:24px;padding:28px;margin-top:36px}
.runs-on>p{color:var(--ink-2)!important}
.runs-list{list-style:none;display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin:6px 0 20px}
.runs-list a{display:grid;gap:2px;background:#fff;border:1px solid var(--line);border-radius:14px;padding:12px 14px;height:100%}
.runs-list b{color:var(--ink)}
.runs-list span{font-size:13px;color:var(--muted)}
.runs-list a:hover{border-color:var(--purple)}
@media (max-width:900px){.runs-list{grid-template-columns:1fr 1fr}}
@media (max-width:600px){.runs-list{grid-template-columns:1fr}.runs-on{padding:22px 18px}}
.runs-home{padding:32px 0 8px;position:relative;z-index:1}
.runs-home-k{font-size:13px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:var(--purple);margin-bottom:14px}
.runs-home-list{display:flex;flex-wrap:wrap;justify-content:center;gap:10px}
.runs-home-list a{display:inline-flex;align-items:baseline;gap:8px;background:#fff;border:1px solid var(--line);border-radius:999px;padding:10px 18px;font-weight:700;color:var(--ink);font-size:15px;box-shadow:var(--shadow);transition:border-color .15s,transform .15s}
.runs-home-list a:hover{border-color:var(--purple);transform:translateY(-1px)}
.runs-home-list span{font-weight:500;font-size:13px;color:var(--muted)}
.conf-pick{border-color:#d9c2fb}
.conf-pick-tag{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--purple);margin-bottom:4px}
.conf-quote{margin-top:12px;border-left:3px solid var(--purple);padding:2px 0 2px 12px;font-size:14px;color:var(--ink-2);font-style:italic}
.conf-quote cite{display:block;font-style:normal;font-size:12px;color:var(--muted);margin-top:2px}
@media (min-width:601px){.hub-grid{grid-template-columns:1fr 1fr;max-width:820px;margin-left:auto;margin-right:auto}.hub-grid>.card-link:last-child{grid-column:auto!important;max-width:none!important}}
.endgram-links{margin-top:10px!important;font-size:14px!important}
.endgram-links a,.org-banner>div a{color:var(--purple);font-weight:600}
.org-banner>div a svg{width:14px;height:14px;vertical-align:-2px}
.built-for{padding-top:56px}

/* comparison pages */
.cmp-choose{display:grid;grid-template-columns:1fr 1fr;gap:16px;margin-top:22px}
.cmp-card{border:1px solid var(--line);border-radius:20px;padding:22px;background:#fff}
.cmp-card.us{border:2px solid var(--purple);background:linear-gradient(160deg,#faf6ff,#fff)}
.cmp-card h2{font-size:22px;margin-bottom:10px}
.cmp-card ul{list-style:none;display:grid;gap:8px;margin-bottom:16px}
.cmp-card li{display:flex;gap:8px;font-size:15px}
.cmp-card li svg{width:18px;height:18px;flex:none;color:var(--purple);margin-top:2px}
.cmp-card.them li svg{color:#9aa4b2}
.cmp-table td:nth-child(2),.cmp-table td:nth-child(3){width:34%}
.cmp-table td span{display:inline-grid;place-items:center;width:22px;height:22px;border-radius:50%;vertical-align:middle;margin-right:6px}
.cmp-table td span svg{width:14px;height:14px}
.cmp-yes{background:#e6f6ed;color:#14804a}
.cmp-no{background:#fdecec;color:#c0262d}
.cmp-partial{background:#fff4dc;color:#a15c00}
.cmp-table small{color:var(--muted);font-size:13px}
.cmp-fees p+p{margin-top:10px}
.cmp-fees a,.cmp-reviews a,.runs-on p a,.method a{color:var(--purple);font-weight:600}
.cmp-more{display:inline-flex;align-items:center;gap:4px;color:var(--purple);font-weight:600;white-space:nowrap}
.cmp-more svg{width:13px;height:13px}
@media (max-width:700px){.cmp-choose{grid-template-columns:1fr}.cmp-table{min-width:520px}}
.cmp-table th:last-child,.cmp-table td.cmp-us{background:#faf6ff}
.cmp-h3{font-size:18px;margin:22px 0 10px}
.cmp-complaints{list-style:none;display:grid;gap:8px}
.cmp-complaints li{background:#fdf0f0;border:1px solid #f6caca;border-radius:12px;padding:12px 14px;font-size:15px;color:#5c1f1f}
.cmp-complaints a{display:inline-block;margin-left:4px;font-size:13px;font-weight:600;color:#b42318;text-decoration:underline;text-underline-offset:2px}
.cmp-note{margin-top:10px;font-size:13px;color:var(--muted)}
.cmp-guarantee{margin-top:16px}
.vs-table-wrap{overflow-x:auto;margin:14px 0 18px;border:1px solid var(--line);border-radius:14px;background:#fff}
.vs-table{width:100%;border-collapse:collapse;font-size:15px}
.vs-table th,.vs-table td{padding:12px 14px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
.vs-table th{font-size:14px;font-weight:700;color:var(--ink);background:var(--soft,#f7f7fb)}
.vs-table th small{display:block;font-weight:500;font-size:12px;color:var(--muted);margin-top:2px}
.vs-table th.vs-us{background:#f3ecff;color:#5b21b6}
.vs-table td.vs-us{background:#faf7ff}
.vs-table td:first-child a{font-weight:600;color:var(--ink)}
.vs-table td:first-child a:hover{color:var(--purple)}
.vs-table td small{display:block;font-size:12.5px;color:var(--muted);margin-top:4px}
.vs-table tfoot td{border-bottom:0;font-weight:700;background:var(--soft,#f7f7fb)}
.vs-table tfoot td.vs-us{background:#f3ecff;color:#5b21b6}
.vs-tag{display:inline-block;font-size:12.5px;font-weight:700;padding:3px 9px;border-radius:999px;white-space:nowrap}
.vs-yes{background:#e7f7ee;color:#137a3e}
.vs-extra{background:#fff1e0;color:#a24b00}
.vs-partial{background:#fff8d6;color:#7a5b00}
.vs-no{background:#fdeaea;color:#b42318}
@media (max-width:600px){.vs-table{font-size:14px}.vs-table th,.vs-table td{padding:10px}}
.legal{padding:140px 0 70px}
.legal .wrap{max-width:760px}
.legal h1{font-size:clamp(30px,5vw,44px);margin-bottom:14px}
.legal h2{font-size:24px;margin:34px 0 10px}
.legal h3{font-size:19px;margin:26px 0 8px}
.legal p,.legal li{color:var(--ink-2);font-size:16px;line-height:1.7;margin-bottom:10px}
.legal ul,.legal ol{padding-left:22px;margin-bottom:12px}
.legal a{color:var(--purple);text-decoration:underline}
.award-line{display:inline-flex;align-items:center;gap:6px;font-size:14px;color:var(--ink-2);padding:6px 12px;border-radius:999px;background:#fff8e6;border:1px solid #f3dfa6}
.award-line b{color:var(--ink)}
.award-note{margin-top:12px}
.cta-award{margin-top:18px;font-size:14px;opacity:.9}
.facts{display:grid;grid-template-columns:repeat(auto-fill,minmax(260px,1fr));gap:10px;margin-top:12px}
.facts div{background:#fff;border:1px solid var(--line);border-radius:12px;padding:12px 14px}
.facts dt{font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.04em;color:var(--muted);margin-bottom:4px}
.facts dd{font-size:15px;color:var(--ink);font-weight:500}
.facts a{color:var(--purple)}
.award-photos{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:14px}
.award-photos figure{margin:0}
.award-photos img{width:100%;height:auto;border-radius:14px;display:block;aspect-ratio:3/4;object-fit:cover}
.award-photos figcaption{font-size:13px;color:var(--muted);margin-top:6px}
@media (max-width:600px){.award-photos{grid-template-columns:1fr}}
.pill b.pill-award{padding:4px 12px;display:inline-block}
.case-stats{margin-top:28px;grid-template-columns:repeat(4,1fr)}
@media (max-width:760px){.case-stats{grid-template-columns:1fr 1fr}}
.case-results{list-style:none;display:grid;gap:8px;margin:12px 0}
.case-results li{background:#fff;border:1px solid var(--line);border-radius:12px;padding:12px 14px;font-size:16px}
.case-photo{margin:16px 0 0;max-width:420px}
.case-photo img{width:100%;height:auto;border-radius:14px;display:block}
.case-photo figcaption{font-size:13px;color:var(--muted);margin-top:6px}
.case-callout{display:grid;gap:6px;margin-top:16px;padding:16px 18px;border-radius:14px;background:#f3ecff;border:1px solid #e2d4ff;color:var(--ink)}
.case-callout b{font-size:16px;font-weight:600;line-height:1.45}
.case-callout .more{color:var(--purple);font-weight:600;font-size:14px;display:inline-flex;align-items:center;gap:6px}
.case-callout .more svg{width:14px;height:14px}
.case-callout .eyebrow{margin:0;justify-self:start}
.dir-sec p:not(.aud-links):not(.award-note) a:not(.btn):not(.cmp-more),.dir-summary p:not(.award-note) a,.facts dd a{color:var(--purple);font-weight:600;text-decoration:underline;text-decoration-thickness:1px;text-underline-offset:3px}
.dir-sec p:not(.aud-links):not(.award-note) a:not(.btn):not(.cmp-more):hover,.dir-summary p:not(.award-note) a:hover{text-decoration-thickness:2px}
.award-bar{display:inline-flex;align-items:center;gap:14px;margin-top:26px;padding:10px 22px 10px 10px;border-radius:999px;background:rgba(255,255,255,.12);border:1px solid rgba(255,214,102,.55);box-shadow:0 0 0 4px rgba(255,214,102,.08),0 10px 30px rgba(0,0,0,.12);color:#fff;text-align:left;transition:transform .2s,background .2s}
.award-bar:hover{transform:translateY(-2px);background:rgba(255,255,255,.18)}
.ab-icon{width:44px;height:44px;border-radius:50%;display:grid;place-items:center;font-size:22px;background:linear-gradient(135deg,#ffe08a,#f5b300);box-shadow:inset 0 -2px 0 rgba(0,0,0,.12)}
.ab-text{display:grid;line-height:1.15}
.ab-text small{font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:#ffe08a;font-weight:700}
.ab-text b{font-size:17px;font-weight:700;color:#fff}
.ab-div{width:1px;height:30px;background:rgba(255,255,255,.3)}
@media (max-width:480px){.award-bar{gap:10px;padding-right:16px}.ab-text b{font-size:15px}}
.case-home{padding-top:20px}
.case-card{display:grid;grid-template-columns:1.4fr 1fr;gap:32px;align-items:center;background:linear-gradient(135deg,#f6f0ff,#fff);border:1px solid #e6d9ff;border-radius:28px;padding:44px}
.case-copy h2{font-size:clamp(26px,3.2vw,38px);margin:14px 0 12px}
.case-copy p{color:var(--ink-2);font-size:17px;margin-bottom:22px}
.case-nums{display:grid;gap:14px}
.case-nums div{background:#fff;border:1px solid var(--line);border-radius:20px;padding:22px 24px}
.case-nums b{display:block;font-family:Urbanist,sans-serif;font-size:clamp(40px,5vw,56px);font-weight:700;color:var(--purple);line-height:1}
.case-nums p{color:var(--muted);margin-top:8px;font-size:15px}
@media (max-width:820px){.case-card{grid-template-columns:1fr;padding:28px 22px}}
.wrap.narrow{max-width:760px}
.about-story{padding:10px 0 50px}
.about-story p{font-size:19px;line-height:1.7;color:var(--ink-2);margin-bottom:18px}
.about-story a,.about-award a{color:var(--purple);font-weight:600;text-decoration:underline;text-underline-offset:3px}
.about-award{display:grid;grid-template-columns:1fr 1.1fr;gap:36px;align-items:center}
.about-award h2{font-size:clamp(28px,3.4vw,40px);margin:14px 0 12px}
.about-award p{color:var(--ink-2);font-size:17px}
.about-award .award-photos{margin-top:0}
.about-runs{max-width:900px;margin:24px auto 0;text-align:left}
@media (max-width:820px){.about-award{grid-template-columns:1fr}}
.brand-doc{padding:130px 0 70px}
.brand-doc h1{font-size:clamp(32px,5vw,46px);margin:10px 0 6px}
.brand-doc h2{font-size:22px;margin:38px 0 12px;padding-top:18px;border-top:1px solid var(--line)}
.brand-doc h3{font-size:14px;text-transform:uppercase;letter-spacing:.06em;color:var(--muted);margin:16px 0 6px}
.brand-meta{color:var(--muted);font-size:14px}
.brand-meta a,.brand-list a{color:var(--purple);text-decoration:underline;text-underline-offset:3px}
.brand-doc blockquote{margin:0;padding:14px 18px;background:var(--soft,#f7f7fb);border-radius:12px;font-size:16px;line-height:1.6;color:var(--ink)}
.brand-table{width:100%;border-collapse:collapse;font-size:15px}
.brand-table th,.brand-table td{text-align:left;padding:11px 0;border-bottom:1px solid var(--line);vertical-align:top}
.brand-table th{width:34%;padding-right:16px;color:var(--muted);font-weight:600}
.brand-list{padding-left:20px;display:grid;gap:6px;font-size:15px;color:var(--ink-2)}
.score-table{width:100%;border-collapse:collapse;margin-top:18px;background:#fff;border:1px solid var(--line);border-radius:16px;overflow:hidden}
.score-table th,.score-table td{padding:14px 18px;text-align:left;border-bottom:1px solid var(--line);vertical-align:middle}
.score-table th{font-size:13px;text-transform:uppercase;letter-spacing:.05em;color:var(--muted);background:var(--soft,#f7f7fb)}
.score-table td small{display:block;color:var(--muted);font-size:14px;margin-top:2px}
.score-table td:last-child{white-space:nowrap;width:1%}
.score-table tfoot td{border-bottom:0;background:#f3ecff}
.score-dots{display:inline-flex;gap:5px;vertical-align:middle;margin-right:10px}
.score-dots i{width:14px;height:14px;border-radius:50%;background:#e8e3f3}
.score-dots i.on{background:linear-gradient(135deg,#ffd45c,#f5b300)}
.score-num{font-weight:700;color:var(--ink)}
.score-num.big{font-size:20px;color:#5b21b6}
.about-text{font-size:17px;line-height:1.7;color:var(--ink-2)}
.about-text a{color:var(--purple);font-weight:600;text-decoration:underline;text-underline-offset:3px}
@media (max-width:600px){.score-dots i{width:10px;height:10px}.score-table th,.score-table td{padding:12px}}
.shortlist{display:flex;flex-wrap:wrap;align-items:center;justify-content:center;gap:10px;margin-top:22px}
.shortlist>span{font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:.08em;color:var(--muted);margin-right:4px}
.shortlist b{display:inline-flex;align-items:center;gap:8px;padding:8px 16px;border-radius:999px;background:#fff;border:1px solid var(--line);font-weight:600;font-size:15px;color:var(--ink-2)}
.shortlist b a{color:inherit}
.shortlist b.win{background:linear-gradient(135deg,#fff6d6,#ffe9a8);border-color:#f3cf63;color:var(--ink)}
.shortlist b.win small{font-size:11px;font-weight:700;text-transform:uppercase;letter-spacing:.06em;color:#9a6b00}
.award-vs{display:inline-block;margin-left:8px;font-size:14px;color:var(--muted)}